Ten data points.
One slide.
Infographics and data cards, priced per slide. The headline finding is decided first, then drawn for social and print.
One finding. One slide.
Each slide is one page of up to 10 data points. The number of slides is listed in the written scope before design starts.
A price per slide.
Each slide has a published price. Anything beyond the list above is quoted in writing.
The headline number. Then the chart.
Four steps in a fixed order. The dates depend on the number of slides and are set in the scope.
Data and narrative brief
The data is mapped and the one thing a reader must leave with is agreed.
Hierarchy
The headline number, the supporting comparisons and the reading order, laid out as a wireframe.
Design and revisions
The finished slide in your brand's colours and type, through two rounds of revisions.
Delivery
PNG, PDF and a square social crop for each slide.
Every number has a source.
Asked for before the graphic is drawn, not after it is published.
Figures checked against sources
Inconsistencies are flagged, and a statistic without a source is left out.
The finding is agreed first
The headline and reading order are signed off as a wireframe, before design time is spent.
Two revision rounds
Both are in the price. Further rounds are quoted in writing before they start.
Scope in writing
Slides, formats and sizes are listed before work starts. A change is priced before it is made.
Extras are named
SVG, Figma source, decks, report graphics and interactive pieces are quoted in writing, never added to a slide price quietly.
Surveys, studies and stats. One finding each.
If the second list sounds closer, the service named there is the better start.
Infographic design fits
- 01A brand publishing research
A survey, an industry report or an annual study that needs to travel beyond the PDF.
- 02A founder with a few key numbers
A handful of slides where the numbers have to be understood at a glance.
- 03A marketing team that publishes data
Data cards and infographics made for saves, shares and links.
- 04A process nobody can explain in a sentence
A framework or a method drawn so it is understood at a glance.
Look elsewhere
- 01A month of feed posts
Social Media Creatives covers a recurring calendar. This service is for single pieces built on data.
- 02The data should move
An animated explainer or a reel is Motion Graphics & Video.
- 03A dashboard that updates itself
Live data behind a login is an application, and belongs with Web Apps.
Sourced, scaled, legible.
Each one can be checked on the finished graphic.
A source on every graphic
The dataset, its year and its publisher are named on the piece.
Bars start at zero
Axes are not cut to enlarge a difference. Where a scale is broken, the break is drawn.
Contrast at WCAG AA
Text at 4.5:1 against its background, in every colour of the palette.
Colour is never the only signal
Series are told apart by labels, position or pattern as well, for colour-blind readers.
Sized for where it goes
PNG for the feed and the web, PDF for print, and a square crop for social.
Ten data points at most
A slide that needs more is split in two or quoted in writing, so none is crowded.
What founders ask before sending the data.
Work like this
See all the workOne finding.
One slide.
A 30-minute call about the data and who will read it. A written scope after it.