DREAMS MADE REAL · FITNESS EQUIPMENT
Core Table.
An outdoor table with four swivel benches, plus training programs for 13 sports.
Fitness equipment
Category
Shopify
Built by Drimigo
LIVE AT THECORETABLE.FIT
The store, today.
THE FOUNDER
Core Table
Tom Sher built the Core Table from a modified picnic table. The store describes him as a father of three, a firefighter and a lifeguard for 20 years. The system rests on one idea: a family that trains together stays strong together.
Athletes and families who want strength training at home without giving a room to a gym. The table stays on the patio as furniture, and a membership turns it into a program for their sport.
Athletes and families who want strength training at home without giving a room to a gym. The table stays on the patio as furniture, and a membership turns it into a program for their sport.
THE STOREFRONT
What a shopper finds.
01
The price on the button
The homepage's first button reads "Buy now · $1,100", with In stock, Ships worldwide and 30-day returns beneath it. The price and the terms arrive before the scroll.
02
Membership beside checkout
The product page puts a checkbox under the Checkout button: Premium membership, +$10 for the first 30 days. A shopper adds the program and the table in one step.
03
Two days before signup
Training lists 13 sports at four levels each. Every program shows its first two days in full, sets and reps included, before asking for an account.
04
The umbrella is not included
A Please Note block on the product page says the umbrella in the photos is not part of the table. The shopper knows what arrives before paying.
05
One page load
On a phone, the store loads once. Moving from the homepage to the product page and on to the story swaps content in place, without reloading the page.
01
Headless Shopify
React storefront on the Storefront API
02
React, TanStack Start
Framework
03
Shopify checkout
Checkout
A STORE LIKE THIS
A Shopify store.
From $999.
Tell us what you sell. A written scope, with Core Table as the reference, within 48 hours.
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