Skip to main contentSkip to navigationSkip to footer
    Brand · Service

    A minute.
    Every frame.

    An animated explainer written, storyboarded and approved before a frame moves. Priced per minute of finished video, with licensed music and captions.

    See pricing
    At a glance
    From R 3,099 per minute
    Typical plan for one minute: 7–10 working days
    0+
    Projects since 2019
    0 min
    The unit: one minute of finished video
    WHAT'S INCLUDED

    The script. The video. The captions.

    Each minute is listed in the written scope, with its lengths, platforms and formats.

    Before animation
    01
    Creative brief: message, audience, platform and action
    02
    Written script
    03
    Illustrated storyboard, approved in writing
    04
    3–5 style frames of the key moments
    The video
    01
    Animated explainer or brand video, priced per minute
    02
    Motion design in the brand's colours and type
    03
    Two revision rounds on the animation, after storyboard sign-off
    04
    Licensed music and sound design
    05
    SRT caption file, or captions burned in
    Quoted in writing
    01
    Voiceover: AI voice at R 899 a minute, or a recorded artist quoted
    02
    15-second, 30-second and other platform cuts
    03
    Animated logo reveal, loopable, for intros and presentations
    04
    Part-minutes and videos beyond the scope
    WHAT IT COSTS

    Priced per minute.

    The music licence and captions are inside the price. Voiceover, further cuts and rush dates are quoted in writing after the call.

    R 0,099
    A minute of video
    Script, storyboard, style frames, animation, sound, captions and two revision rounds.
    0–10 days
    Typical plan
    Two to three days to an approved storyboard, five to seven working days after it.
    0 min
    First call
    The message, the audience and the platform, then a written scope.
    HOW LONG

    Signed off on paper. Then animated.

    A typical plan for one minute of video. Length and rush dates move it.

    01
    Days 1–3

    Brief and script

    The message, audience, platform and action are set. The script is written from them.

    02
    Day 3

    Storyboard sign-off

    An illustrated storyboard, approved in writing. Nothing is animated before this.

    03
    5–7 working days

    Style frames and animation

    Three to five key moments designed as stills and approved, then the full animation, music and sound design.

    04
    Final day

    Delivery

    The video and captions, plus any cuts and platform exports in the scope.

    IF IT GOES WRONG

    Changes happen on paper.

    The script and storyboard are approved in writing before a frame is animated.

    01

    A storyboard gate

    Message, order and emphasis are settled on the storyboard, where a change is a redrawn panel.

    02

    Style frames before production

    Three to five finished stills are approved first. The animation follows them.

    03

    Music that stays up

    Tracks come from commercially licensed libraries, with licences that cover social platforms and paid ads.

    04

    Cuts planned up front

    Any cuts in the scope are planned into the edit from the start and delivered together.

    05

    Scope in writing

    Minutes, cuts, platforms and voiceover are listed before work starts. A change is priced before it is made.

    WHO IT'S FOR

    A launch. A pitch. A feed.

    If the second list sounds closer, start with the service it names.

    A scripted video fits

    • 01
      A product launch

      A video that explains what the product does, for the feed, the ad and the product page.

    • 02
      An investor or pitch video

      The business model in a minute or two, for a funding call or a deck.

    • 03
      A quarter of short-form

      A library of branded short videos made in one production run.

    • 04
      A logo that has to move

      An animated mark for video intros, presentations and screens.

    Look elsewhere first

    • 01
      New video every week

      AI Video & UGC in AI Studio is built for volume: UGC-style clips, testimonials and ad variants.

    • 02
      Only a voice track

      AI Voiceover & Podcasts covers narration and audio on its own.

    • 03
      Static posts

      Social Media Creatives prices graphics, carousels and short video posts one at a time.

    STANDARDS YOU CAN CHECK

    Every file, named and captioned.

    Each one is checked before delivery.

    01

    Approvals on record

    The approved script, storyboard and style frames are kept with the project, each with its date.

    02

    MP4 in H.264

    The format every social platform and ad manager accepts, at the aspect ratios named in the scope.

    03

    Captions on every cut

    An SRT file with timings, or captions burned in, for each length delivered.

    04

    Music licence documented

    The library and track are named at handover, so a platform claim can be answered.

    05

    A logo reveal that loops

    If it is in the scope, the animated mark starts and ends on the same frame.

    06

    Named by length and platform

    Every export says what it is in its filename.

    BEFORE YOU BRIEF

    What founders ask before the storyboard.

    Per minute of finished video: R 3,099 a minute. A 60-second video is one minute. A 90-second video is a minute and a half, and a part-minute is worked out in the written scope before work starts.
    Because most changes to a video are changes to its structure: the message, the order, the emphasis. On a storyboard those are a redrawn panel. In finished animation they mean redoing the work. Production starts once the script and storyboard are approved in writing.
    Yes. Music comes from commercially licensed libraries such as Artlist, with licences that cover social platforms and paid ads.
    A voiceover is added in the written scope. AI voiceover is R 899 a minute, and a recorded human artist is quoted. The video can also be delivered with music and captions only.
    Yes. The price covers the main video. A 15-second or 30-second cut for Reels, Shorts or a Meta ad is added in the written scope and quoted. The edit is planned for the lengths you choose before animation starts.
    Five to seven working days from the approved storyboard. The brief, script and storyboard take two to three days before that. Rush delivery is agreed on the call.
    Yes. Three to five style frames show the key moments as finished stills. The animation follows the frames you approve.
    Yes. An SRT file, or captions burned into the video, so it reads with the sound off.
    The message, the audience, the platform it will run on and the action a viewer should take. Brand guidelines and logo files if they exist. The script is written from that brief.
    7 SERVICES · BRAND

    More in Brand.

    Work like this

    See all the work

    Your launch.
    On screen.

    A 30-minute call about the message and where it will run. A written scope after it.

    See pricing