DREAMS MADE REAL · SEEN ON SHARK TANK INDIA
The Cinnamon Kitchen.
Gluten-free, refined-sugar-free cakes, cookies, granola, crackers and nut butters.
Season 0
On Shark Tank India
Healthy bakery
Category
Delhi
Based in
Shopify
Built by Drimigo
LIVE AT CINNAMON.KITCHEN
The store, today.
THE FOUNDER
The Cinnamon Kitchen
Priyasha Saluja started baking with millets, almond flour and dates in place of maida and white sugar after a PCOS diagnosis. She shared the bakes on Instagram first, and they became The Cinnamon Kitchen, in Delhi. On Season 3 of Shark Tank India, she agreed a deal with Aman Gupta.
People who eat gluten-free, plant-based or without refined sugar and still want cake, cookies or a brownie with chai. Hampers and combos serve the people buying for them.
People who eat gluten-free, plant-based or without refined sugar and still want cake, cookies or a brownie with chai. Hampers and combos serve the people buying for them.
THE STOREFRONT
What a shopper finds.
01
Delivery rules, first line
The announcement bar states free shipping above ₹999, next-day delivery in Delhi NCR and three to five business days elsewhere, before a single product appears.
02
A badge on every card
Each product card reads Ships Pan India or Delhi/NCR Only, so a shopper outside Delhi knows before opening a fresh cake.
03
A menu in pictures
Shop All opens into picture tiles for Cookies, Fresh Bakes, Nut Butters, Pantry Staples and Combos & Gift Sets. The search drawer lists popular searches before a word is typed.
04
The label, on the page
The fudge page lists ingredients with percentages, shelf life, an allergen note and nutrition per 28 g, then asks for a pin code to estimate delivery.
05
Combos named for moments
Tea-Time, Coffee Time and Desk Breakfast combos lead What's New, and a gifting row below holds the Best of TCK Hamper.
What truly sets [Drimigo] apart is their unwavering support and after-sales service. Even after project completion, they have been incredibly responsive, always available to address any queries and provide assistance whenever required.
CI
The Cinnamon Kitchen
Store build or redesign
IN THE PRESS
The Cinnamon Kitchen,
in other people's words.
THE BUILD
Drimigo moved The Cinnamon Kitchen from WooCommerce to Shopify, designed mobile-first.
Sources: indianretailer.com · tribuneindia.com
01
Shopify
Store opened Oct 2023
02
Impact
Theme, customised
03
Judge.me
Reviews
04
Alia
Chat assistant
05
Nector
Loyalty & rewards
A STORE LIKE THIS
A Shopify store.
From R 12,999.
Tell us what you sell. A written scope, with The Cinnamon Kitchen as the reference, within 48 hours.
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Caffeine-free flower and herbal teas in tea bags, led by butterfly pea.
Spice Story
02
Chutneys & masalas
Regional Indian chutneys in 200 g pour bottles, and blended masalas.
Farmers Pride
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Natural staples
Organic pulses, millets, honey, oils and spices from partner farmers, plus gift potlis.
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01
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Caffeine-free flower and herbal teas in tea bags, led by butterfly pea.
Spice Story
02
Chutneys & masalas
Regional Indian chutneys in 200 g pour bottles, and blended masalas.
Farmers Pride
03
Natural staples
Organic pulses, millets, honey, oils and spices from partner farmers, plus gift potlis.
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04
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Dried flower teas: butterfly pea, chamomile, jasmine, rose and hibiscus.
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